Privacy Policy

2. Lawful Collection and Use of Data

We collect your personal data in several ways, including through our website(s) (for example, your panel portal), mobile applications, and other activities such as social media, online studies, face-to-face interviews, telephone studies, and other research activities. We may introduce additional methods of data collection in the future; however, all processing will remain compliant with this Privacy Policy.

We are required by law to explain the legal basis for processing your personal data. Depending on the specific processing activity, the lawful bases include:

• where you have given consent;
• where processing is necessary to perform a contract with you;
• where processing is required to comply with a legal obligation;
• where processing is necessary to protect vital interests;
• where processing is necessary to perform a task carried out in the public interest; or
• where processing is necessary for our or our clients' legitimate interests, provided those interests are not overridden by your rights.

We will never misrepresent ourselves or the nature of our activities. If you receive any communication purporting to be from us that causes concern, please contact us as outlined below under How to Contact Us.

Operating Our Website(s)

Purpose

Ensure that content from our site is presented effectively according to the device you are accessing it on. Analyse statistical data about users' browsing actions and patterns.

Data Collected / Processed

IP address, operating system information, browser type.

Source

We obtain this data from you directly.

Panel Registration and Management

Purpose

To administer your panel profile and communicate with you, including informing you about the panel, selecting you for surveys, contacting you to participate in research activities, issuing incentives, and providing panel support.

Data Collected / Processed

Name, email address, postal address, mobile device ID, demographic information, and household details.

Source

We obtain this data from you directly.

Market Research

Purpose

To understand your views about products and services or your behaviour in different situations.

Data Collected / Processed

Identifiers, contact details, email address, voice, image, opinions.

Source

We obtain this data from you directly.

Scientific Research for Academics, Public Health Organisations or Research Council Institutes

Purpose

Including, but not limited to, clinical studies, health economics and outcomes research (HEOR), non-interventional studies (NIS), real-world research (RWR), observational studies, and epidemiological research.

Data Collected / Processed

Identifiers, contact details, email address, health data (such as disease, diagnosis, treatment patterns, unmet needs).

Source

We obtain this data from you directly or in combination with secondary databases.

Scientific Research for Commercial Companies and Charitable Research Organisations

Purpose

Including, but not limited to, HEOR, NIS, RWR, observational studies, and epidemiological research.

Data Collected / Processed

Identifiers, contact details, email address, health-related data.

Source

We obtain this data from you directly or in combination with secondary databases.

Safety Monitoring (Pharmacovigilance / Adverse Event Reporting)

Purpose

To report adverse events during studies to competent authorities.

Data Collected / Processed

Identifiers, contact details, email address, disease information, treatment and adverse event data.

Source

We obtain this data from you directly or in combination with secondary databases.

Public Disclosure

Purpose

To comply with judicial, regulatory, or governmental requests, including subpoenas, warrants, or statutory obligations.

Data Collected / Processed

Identifiers, name, contact details, email address, incentive information.

Source

We obtain this data from you directly or in combination with secondary databases.

Fraud Protection

Purpose

Protection of our business interests against fraudulent behaviour.

Data Collected / Processed

IP address, browser specifications, device specifications, postal addresses, email addresses, official identification numbers (where applicable).

Source

We obtain this data from you directly.

Survey Participation Uniqueness

Purpose

Prevention of multiple survey entries by the same individual in accordance with our Terms and Conditions.

Data Collected / Processed

IP address, browser specifications, device specifications.

Source

We obtain this data from you directly.

Tracking of Answers of Recurring Respondents (Special Research Design Projects)

Purpose

To analyse how opinions evolve over time for specific research projects. Where persistent identifiers are used, this will be clearly disclosed at the start of the survey.

Data Collected / Processed

Persistent project-specific identifiers.

Source

We obtain this data from you directly.

Data Matching and Enrichment

Purpose

To enrich panel profiles and improve survey relevance by matching data with trusted third-party data partners.

Data Collected / Processed

Persistent identifiers, contact details, cookies, mobile device IDs, social login data.

Source

We obtain this data from you directly or combined with other secondary databases.

Advertising Targeting and Media Buying Research

Purpose

To assess the effectiveness of advertising and media campaigns and deliver more relevant advertising research.

Data Collected / Processed

IP address, device information, cookies, browsing behaviour, online activity.

Source

We obtain this data from you directly or combined with other secondary databases.

Mobile and Website Analytics

Purpose

To understand how users interact with our websites and applications to improve design and performance.

Data Collected / Processed

IP address, browser specifications, device specifications, browsing behaviour.

Source

We obtain this data directly from your interactions.

Customer Support

Purpose

To provide assistance and respond to enquiries.

Data Collected / Processed

Name, contact details, email address, enquiry details.

Source

We obtain this data directly from you.

Data Retention

Purpose

To retain personal data only as long as necessary for lawful purposes.

Data Collected / Processed

All personal data described in this Policy.

Source

N/A

Data Deletion

Purpose

To delete personal data when no longer required.

Data Collected / Processed

All personal data described in this Policy.

Source

N/A

Data Security

Purpose

To apply appropriate technical and organisational measures, including encryption where appropriate.

Data Collected / Processed

All personal data described in this Policy.

Source

N/A

Third Parties (Clients and Suppliers)

Purpose

To share data with third-party processors for panel and research operations.

Data Collected / Processed

Name, email address, postal address, phone number, cookie ID, panelist ID, IP address.

Source

Directly from you.

Confidentiality, Security, and Industry Requirements

Purpose

To protect personal data using industry-standard security controls.

Data Collected / Processed

All personal data described in this Policy.

Source

N/A

Industry Standards

We adhere to relevant industry standards and codes, including recognised market research standards applicable in the United Kingdom.

Cookie Disclosure

Cookies are small text files stored on your device to enable functionality and analytics. You may manage cookie preferences via your account or browser settings.

Accuracy

We take reasonable steps to ensure data accuracy. You are responsible for notifying us of changes.

Children's Data

We do not knowingly collect data from individuals under the legal age without appropriate parental consent.

Sensitive Data

We may process special category data only where permitted by law and with appropriate safeguards.

Rights of Individuals

You have rights including access, rectification, erasure, restriction, objection, data portability, withdrawal of consent, and the right to lodge a complaint with the UK Information Commissioner's Office (ICO).

Data Storage and Retention

Personal data is retained only for lawful purposes and securely deleted when no longer required, subject to legal obligations and audit requirements.

Updates to Our Privacy Policy

This Policy is reviewed regularly and updated as necessary. Continued participation constitutes acceptance of updates.

How to Contact Us

If you have any questions or concerns regarding this Privacy Policy:

Data Protection Officer (DPO):
Varun Malhotra

OR contact DataXing Digital:

• Email: info@dataxing.com
• Post:
  World Trade Tower, Smartworks, UGF, Sector 16,
  Noida, Uttar Pradesh – 201301, India